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Photo: Sadie Murray

Sadie Murray

Sadie was once told by a PR maven that, “Public relations is half of your personality and half of your writing skills, and when you’ve got both, just run with it and don’t look back.”

Sadie did not always know she was meant for the world of public relations. Originally entering the University of Southern California as a Psychology major, Sadie was made aware that her writing skills were more stylish than scientific when a pysch professor handed back her first paper with the comment, “This should be in Glamour or Us Weekly.” Sadie beamed with delight and immediately changed her major from Psychology to Communication.

Sadie Murray received a BA in Communication from The Annenberg School for Communication at USC. During her time as a USC Trojan, she served as the Director of Public Relations for Kappa Kappa Gamma and held membership in Lambda Pi Eta International Communication Honor Society.

At USC, Sadie learned the tricks of the trade from world-renowned communication and public relation gurus such as Howard Bragman of the famed Los Angeles firm Bragman, Nyman & Cafarelli (BNC) and award-winning author, Dean Geoffrey Cowan. When she was not hitting the books, she was splicing and dicing on the production side of television at The Travel Channel. In the editing bay of the production company, Sadie decided it was high time she stopped watching and started globetrotting.

During her summers throughout college, Sadie traveled to Fortaleza, Brazil and served as the Events Emcee for the weekly Campus Crusade for Christ meetings. The next summer, Sadie found herself living with a French family in Dijon, France and adapting to the French way of life, while attending L’Universite de Bourgogone to further her proficiency in her favorite second language: French.

After graduating from USC, Sadie secured a stellar position with the reputable and top-notch boutique fashion and beauty public relations firm Kip Morrison & Associates on trendy Robertson Boulevard in Los Angeles. At KMA, Sadie worked on a variety of high-end lifestyle brands from Paige Premium Denim, Nailtini and Colorescience to Ajne Parfumerie, Endermologie, and Sunset Beach restaurant and lounge on Sunset Boulevard. Sadie was a company jet setter, as she planned and executed the New York “Editors Desk-Side” media tours—traveling from LA to NY, acting as the liaison between the clients and the fashion and beauty editors. Sadie also supported and facilitated celebrity-studded red carpet launches and events.

Sadie soon learned she simply felt alive when working in public relations and discovered that this profession was a natural fit. Sadie loved the thrill of the chase—writing press releases, creating story ideas, phoning editors, fearlessly pitching away and ultimately garnering fantastic press, such as People, Vogue, Lucky, In Style, Us Weekly, and W.

After a life-changing reality television adventure in Rome, Italy, this born and bred California girl determined she was meant for more. Sadie soon accepted a Senior Account Executive position with a public relations firm in Los Angeles. Sadie Murray is an all-or-nothing individual who believes in being brave and taking risks, truly enjoying each day for what it is worth, and living an authentic life to the absolute fullest.


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