Press Release

May 30, 2007

Dreams N2 Reality
Your Ticket to Stardom
Saturday, August 4, 2007
Philips Arena 1:00 – 4:30 p.m.

WHAT IS IT?

DREAMS N2 REALITY is a “can’t miss” event featuring the leading Reality TV casting directors in America and some of the stars they helped create.  What’s at stake?  The opportunity for 15 people to “come on down” from the audience and make their own dream of television fame a reality.

Dreams N2 Reality’s premier show will feature Atlanta’s own Ryan Seacrest as virtual emcee.   Four of the nation’s leading Reality TV casting directors will be on stage to share their Hollywood insights, including Billy Kemp of Fremantle Media, who currently oversees casting for American Idol, America’s Got Talent and American Inventor; Neal Konstantini, casting director for Endemol USA shows Deal or No Deal and 1 vs. 100; Robyn Kass, owner of Kassting Inc., who’s cast Survivor, Big Brother, The Bachelor, Inked, The Swan, to name a few; and Brendon Blincoe, who has cast The Apprentice, Survivor, Fear Factor, The Billionaire, and several shows on MTV and VH1, including I Love NY and Spring Break.

Joining the show will be Reality TV stars who got their start performing for the casting directors; they include William “She Bangs” Hung from American Idol, Bachelor Rome runner-up Sadie Murray, two-time Deal or No Deal contestant Brooks Leach who pocketed a cool $410 for his two hours of fame, and Raj Bhakta from The Apprentice, the bow-tie wearing guy who asked Donald Trump’s secretary for a date.  She said no!

WHAT ARE WE SELLING?
Knowledge and opportunity!  For the first time casting directors and stars will share with the general public their secrets and success formulas for becoming a Reality TV star.  Nearly one million Americans per year try out for the roughly 60 Reality TV series on the air.  Less than one percent of those make the cut. 

By definition, those that try out for reality shows have no acting training – they don’t have head shots and portfolios.  The majority (including very talented individuals) interview and fail because of a lack of knowledge.  Dreams N2 Reality will give them that knowledge and basis for achieving a powerful casting interview.

SHOW FORMAT

1. We’ve added a new word to the English language – “showminar!”  Based on the engaging show/seminar formats of motivational gurus such as Tony Robins, Peter Lowe, Donald Trump etc., “Dreams N2 Reality” will  present a “How To” learning environment about the process of becoming a contestant on a major reality or talent TV show.  But it will also be a show, entertaining and interactive with the audience. 

2. The event will showcase Reality TV competitions in four categories – Performing Talent (Sub-categories of singing/dancing and comedy), Extreme Challenges (Survivor, Fear Factor, Amazing Race), Game Shows (Deal or No Deal, Are you Smarter than a Fifth-Grader?) and Real Life (I Love New York, Two A Days, Real World).  Casting directors and reality stars representing each show category will share their secrets, using actual footage of good and bad casting sessions to reveal the most compelling approaches for becoming successful show contestants. 

3. The event will contain live testimonials; tips and advise from professionals in the television industry; celebrity cameos and videos all presented in a highly engaging and educational format. 

4. Ryan Seacrest will appear via video tape several times during the show sharing his inside secrets for what it takes to succeed on American Idol. 

THE POWER HOUR!
Any one can send a video tape and have the chance to be cast live at the DN2R event.  Everyone in attendance will see and participate in the live casting sessions with the casting directors.  They will learn how the directors judge these sessions, which will increase tenfold the attendee’s chance of one day making it on a Reality TV show.

The last “power hour” of the event will feature live audience interactive casting sessions where 15 people will be selected for an opportunity to jump to the “head of the class,” and become part of a short list for actual reality show participation – leap-frogging at least 25,000 people.

The casting directors and celebrity guests will be judges, along with local media personalities who will have their chance to be Simon Cowell for a day.

For More Information visit our website (www.DreamsN2Reality.net)  Or Call:

Dreams N2 Reality: Stephen Graham at 404-285-5096 or Greg Malever at 404-219-4204

Gemini Agency at 404-843-0001: Lynn Friedman (ext. 224) or Katherine Gasque (ext. 221)